NDRP Research agenda engagement and strategic communications

Smiling person with long hair, overlaid with a pink-purple filter. The image includes the logo and text for the National Disability Research Partnership (NDRP).
Empowering inclusive research: The National Disability Research Partnership (NDRP) ensures people with disability are at the heart of shaping research priorities.

Over two years, The Social Deck was engaged to develop and implement a strategic communication strategy to raise awareness of the National Disability Research Partnership (NDRP) as it transitioned towards its formal establishment. We also supported the NDRP working party to undertake consultation on its draft research agenda.  

Strategic communication and engagement

The NDRP aims to strengthen disability research in Australia by ensuring people with disability and their representative organisations have a central role in shaping research priorities. The Social Deck was engaged to help build initial awareness of the NDRP among key audiences, particularly people with disability, and to foster a sense of ownership and ongoing support for the initiative.

We co-developed a comprehensive phased communication strategy. The strategy guided the development of:

  • a new brand style guide and visual assets
  • updates to the NDRP website to improve accessibility and content
  • a Communication Reference Group to ensure inclusive and accessible communication
  • a series of videos, including an animated explainer and themed vox pops
  • social media and newsletter content, with tailored messaging and graphics
  • advice on best practice to enhance accessibility and engagement across all communications.

We also provided on-going graphic design support to present key strategic documents including the Research Agenda and Strategic Plan.  

We supported the implementation of this strategy as the NDRP transitioned to an independent entity.

Consultation and research agenda development

Alongside communication support, The Social Deck worked with the previous NDRP Working Party to facilitate a targeted consultation process to inform revisions to the NDRP Research Agenda and Framework. The process aimed to engage groups that were underrepresented in previous consultations, ensuring a diverse range of lived experiences shaped the final agenda.

We partnered with people with lived experience to design and facilitate online and in-person workshops with:

  • people with disability in rural and remote areas
  • people who use augmentative and alternative communication
  • young people with disability
  • people with intellectual disability
  • people with disability affected by bushfires and floods
  • people accessing housing, food relief, and family violence support services
  • culturally and linguistically diverse (CALD) people with disability.

To complement these workshops, we developed an online feedback form and co-designed an interactive webinar with the NDRP Working Party to engage government stakeholders. To support participation, we produced stimulus materials that explained the research agenda’s purpose and structure in accessible formats.

Our analysis of consultation feedback informed a final report with recommendations, leading to the release of an updated NDRP Research Agenda and Framework. Through this work, we helped ensure that the agenda reflects the priorities and insights of people with disability and their communities. Find out more on: https://www.ndrp.org.au/

How can we help?
Alix Harrigan
Impact and Inclusion Consultant
alix@thesocialdeck.com0491617118
Sandra Jbeili
Senior Communication Consultant
sandra@thesocialdeck.com

Overview

We developed and implemented a strategic communication strategy, facilitated inclusive consultations, and supported the refinement of the NDRP Research Agenda to ensure people with disability were central in shaping research priorities.

Client

University of Melbourne

Services

Communicate
Accessible communication
Communication Strategy
Digital marketing and websites
Brand & message development
Graphic design
Product development

Sustainable Development Goal

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