In the lead up to changes to electricity reforms, we worked with the Department to review and develop a communication plan, stakeholder engagement plan and key message framework to support the national transition to new electricity tariffs for households and consumers.
The aim of the messaging was to increase consistency and promote stronger calls to action in consumer choice, as tariff reforms came into place. Messages focused on getting consumers to act to reduce their electricity bills by both “shopping around” and understanding their energy use.
We focus tested key messages and communication approaches with a small number of consumers. We also facilitated a stakeholder workshop involving industry peak associations, energy providers and retailers and Commonwealth and state government agencies to further consider the application of the communication strategy and messaging nationally.
In the lead up to changes to electricity reforms, we worked with the Department to review and develop a communication plan, stakeholder engagement plan and key message framework to support the national transition to new electricity tariffs for households and consumers.
The Social Deck acknowledges the traditional custodians of Country throughout Australia and recognises their continuing connection to land, waters and community. Our staff live and work on the lands of many First Nations peoples, including the Gubbi Gubbi or Kabi Kabi people, the Turrbal and Yuggera people, the Bundjalung people, the Ngarigo and Ngunnawal people and the Wadawurrung people. These peoples have lived on and cared for these lands for thousands of generations, and their sovereignty has never been ceded. We pay our respects to them and their cultures, and to elders past and present.
The Social Deck acknowledges the traditional custodians of Country throughout Australia and recognises their continuing connection to land, waters and community. Our staff live and work on the lands of many First Nations peoples, including the Gubbi Gubbi or Kabi Kabi people, the Turrbal and Yuggera people, the Bundjalung people, the Ngarigo and Ngunnawal people and the Wadawurrung people. These peoples have lived on and cared for these lands for thousands of generations, and their sovereignty has never been ceded. We pay our respects to them and their cultures, and to elders past and present.
